
Duane at Oktoberfest
Family of a La Crosse ‘Legend’ Finds Value in Agrace’s Support
To the citizens of La Crosse, Wisconsin, Duane Moore was a local legend—a veteran, TV weatherman, record store owner, advertising company founder, Oktoberfest Festmaster, Rotary president and super volunteer. To his family, he was an “idea man,” the brains behind iconic area events like the High School Quiz Bowl and the Riverside Park Rotary Lights.
But as he approached 90, Duane’s lifetime of extraordinary memories began to fade, due to dementia. When Agrace started serving La Crosse County in July 2025, he became one of our first local hospice patients.
Duane’s son, Chuck, saw that his dad needed more care than his mom, Jan, could provide at their home. “They had some private help coming in,” Chuck explains, “but a couple hours a day doesn’t cut it when the other 22 hours, you have a 91-year-old as primary caregiver for a 93-year-old with dementia, and they’re trying to live independently.”

Agrace’s care was invaluable for Jan and Chuck Moore
“The introduction of Agrace was quite an eye opener for us—to see that this type of service was even available—because we were not familiar with hospice,” he says.
Jan recalls, “I was impressed because there were five people, and they all came with a smile on their face. And they had continuous smiles through the whole process. The love and the care and the concern—you can put in capital letters.”
Feeling the growing health toll of caring for Duane, Jan was relieved when the Agrace team took worries off her shoulders. Liz, an Agrace social worker, contacted the VA and arranged in-home nighttime care for Duane, who was a Korean War veteran. Their main Agrace social worker, Jodi (“an amazing communicator”), later secured Duane a place in memory care. And Jan credits their spiritual & grief counselor, Seth (“a gem”), for his skill at maintaining Duane’s dignity during their conversations.
In Duane’s final weeks, his Agrace nurse, Tuesday, visited more frequently, says Jan. “One week, Tuesday was there three times to check on him, and she let us know the stages in preparation [for Duane’s death], which I appreciated.”
Another huge relief for the Moore family was learning there would be no huge bill from Agrace. Chuck remembers, “To get the level of care we got, basically at no cost because it was covered by Medicare and VA benefits, was just jaw-dropping for me!
“I figured when you get ‘free’ stuff, it’s not going to be top shelf. And it was over the top, really good. We were amazed at the amount of effort that was put into our situation.”
Jan says simply, “I talk a lot about Agrace, because God sent them to me, and they saved me. No question.”